Job Description

Job title: Associate Creative Director

Report to :Creative Director/ ECD
Subordinate : Creative GH

Purpose of the role:

The Associate Creative Director works closely with Creative Director to be responsible for the Creative execution of the Client’s brand expansion strategies throughout Greater China as part of a global brand campaign. The Associate Creative Director manages the Creative team, ensuring that the Client receives the most insightful, creative and comprehensive marketing solutions possible across a variety of media. The Associate Creative Director works closely with the Group/Senior Account Director, Retail Director and Experience Architect to ensure that the Creative product exactly matches the Client’s specific strategic requirements.

Accountabilities:

Work closely with the Group Account Director to refine deliverables and meet Client expectations
Provide Creative leadership, facilitate brainstorm sessions and generate innovative, fresh ideas that encapsulate the Client’s brand ambitions
Continually enhance individual and team collective knowledge to achieve excellent results in ongoing Creative work
Be ultimately responsible for and sign off on creative execution, ensuring high-quality creative deliverables
Manage project creative scope, schedule and budgets, including creative estimates and resource tracking
Manage and mentor Creative employees, ensuring effective contributions and individual career growth
Lead and direct the Creative team to conceptualize, develop and deliver a “best in class” Creative product
Apply brand identity systems, typography, photography, color and other ingredients appropriately to create innovative visual solutions that meet business
and user needs
Visualize, design and conceptualize engaging user experiences across a variety of media
Provide quality assurance of all creative deliverables
Contribute to the development of the Creative team’s culture and quality standards
Delegate day-to-day responsibilities to other Designers, Art Directors, Copy Writers and Digital Strategists
Collaborate with Strategy, Media, Account, and Retail representatives to create and develop exciting and innovative brand solutions for the Client

Capability Requirements

Qualification

  • Bachelor’s Degree in Marketing, Design, Communications or similar
  • Minimum of 3 years experience in a Creative management role within Greater China
  • Previous 4A and/or international Ad agency experience
  • Extensive knowledge of the Chinese automotive industry and consumer
  • Must have previous experience leading integrated creative campaigns and teams
  • Solid understanding of Agency and creative process
  • A prove track record and ability to execute award winning creative
  • Continually drive for results and highest quality standards
  • Highly developed interpersonal and communication skills
  • Ability to keep composure in high stress situations
  • Experienced people manager, demonstrating strong mentoring and leadership abilities
  • Superior organizational and time management skills with a strong attention to detail
  • Demonstrated strategic thinker with the ability to lead

Background /Experience and special requirement

  • Minimum of 3 years experience in a Creative management role within Greater China
  • Previous 4A and/or international Ad agency experience

Education:

  • Bachelor’s Degree in Marketing, Design, Communications or similar

Others: