Global Premiere of Hollywood Blockbuster POINT BREAK
December 1, 2015 – Beijing hosted the global premiere of DMG Entertainment and Alcon Entertainment’s highly anticipated new film POINT BREAK. The world opening makes history as Chinese movie-goers will thrill to POINT BREAK a full three weeks ahead of US audiences. This is the first time that China will host the worldwide premiere and opening release date of a major Hollywood tentpole.
POINT BREAK takes the coveted final non-Mandarin language film slot in China for 2015, and it will have the market mostly to itself for more than two weeks.
“Audiences are going to enjoy this big, exciting global movie. POINT BREAK is full of world-class athletes doing stunts that take action movies to the extreme level. People will be thrilled as they experience big-wave surfing, wingsuit flying, sheer-face snowboarding, and free rock climbing on the big screen wrapped in an intense story about loyalty, duty and betrayal,” said Dan Mintz, executive producer of POINT BREAK and global CEO of DMG Entertainment.
POINT BREAK star Luke Bracey joined Mintz for the red carpet gala premiere. During the live event, POINT BREAK’s extreme action was introduced to audiences featuring customized stages that mimicked the stunts and breathtaking locations found in the film. The POINT BREAK world premiere capped a massive promotional campaign in the Middle Kingdom to excite Chinese moviegoers ahead of the film’s worldwide opening day. DMG has been pushing the film via trailers, featurettes, and other promotional content for more than six months.
Real People, Real Stunts, Real Extreme
POINT BREAK 2015 is about life in the extreme! Compared with the original POINT BREAK 1991, the action is bigger, badder and more global. The globe-spanning production filmed on location in nine exotic locations including wingsuit flying in Walenstadt, Switzerland; free rock climbing in Angel Falls, Venezuela; surfing 70’ waves at JAWS Maui, Hawaii; and snowboarding the Aiguille De Le Grani, in the Italian Alps.
Renowned world-class athletes, not stunt people, undertook some of today’s most dangerous sports and faced real-life peril while shooting POINT BREAK. This amped up the thrill and action, not only in the sense that they are extreme sports, but they are creatively impact the film experience in the best cinematic way.
“When Kathryn Bigelow was directing POINT BREAK, she broke ground with amazing camera work and terrific action sequences,” said Mintz. “But the cameras used in the reimagining were not even thought of in 1991 and the sports highlighted in the new POINT BREAK hadn’t yet been conceived – this is 21st century technology and action for 21st century global audiences.”
With POINT BREAK completed, DMG Entertainment and Alcon will continue their partnership with BASTARDS, a comedy starring Ed Helms and Owen Wilson, presently shooting in Atlanta. The project was developed internally at DMG Entertainment before being brought to Alcon and Ivan Reitman’s Montecito.
In the fast-paced, high-adrenaline action thriller POINT BREAK, a young FBI agent, Johnny Utah (Luke Bracey), infiltrates a cunning team of thrill-seeking elite athletes — led by the charismatic Bodhi (Edgar Ramirez). The athletes are suspected of carrying out a spate of crimes in extremely unusual ways. Deep undercover, and with his life in imminent danger, Utah strives to prove they are the architects of this string of inconceivable crimes.
The film is replete with the most daring athleticism ever seen in a motion picture. These action adventure feats are performed by elite athletes representing the world’s best in class in big-wave surfing, wingsuit flying, sheer-face snowboarding, free rock climbing, and high-speed motorcycling.
POINT BREAK opens in China on December 4, followed by most of Asia, and in the United States on Christmas Day.