Live Entertainment

DMG Launching Virtual Reality ‘Transformers’ Centers In Shanghai

In collaboration with Hasbro, Dan Mintz’s DMG Entertainment is launching immersive and interactive Transformers digital simulation experience centers first in Shanghai and then expanding to other Chinese cities over a five-year span. The last movie in the franchise — Transformers: Age Of Extinction is now the No. 3 import of all time in the Middle Kingdom so they are rolling it out in …

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Hasbro & DMG to Create ‘Transformers’ Attraction in China

The world’s first live ‘Transformers’ experience, described as a “cross between an action-adventure spectacle, a theme park attraction and a theatrical show,” will debut in China in 2017. Optimus Prime and his band of Autobots are set to assemble in the real world — in China. DMG Entertainment, the China-U.S.-based movie studio and co-producer of Point Break and Iron …

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